Internet Business Strategy & New Business Development Strategy:
Formed in 2004 with a dedicated management team, Lexiconnect Limited has generated over £250 million of additional turnover for our client portfolio. This has generated significant wealth and return on investment for all stakeholders involved. Lexiconnect Limited operates in joint partnership with the unique business models of each client with a view to create an investment project which will in turn generate an increase in sales and ROI. Before any major project expenditure is sanctioned, we utilise a financial forecast system to determine project and investment viability. Typical returns experienced by our clients are:
- Business model sales of Products related 10 to 1 ratio Return on Investment
- Business model sales of Knowledge & Services related 20 to 1 ratio Return on Investment
Over recent years our business model has been successfully implemented in over 100 businesses with each one now being a market leader in its field. Our formula is based on the implementation of Internet business strategy with specific ongoing action plan knowledge and consultancy in key areas. This is implemented in areas where your business has no Internet strategy. Our clients are available to provide testimony about their experiences upon request. We can provide information and referrals if you contact us for more information. We use a specific model for contract undertaking, this includes:
- Phase 1 - Diagnose & undertake market research, online demand & understand your business objectives
- Phase 2 - Propose & specify a unique project which will support the growth objectives of your business
- Phase 3 - Close & agree investment levels for a stage 1 development and identify the medium/long term
- Phase 4 - Download & launch of stage 1 monitoring with Management Information tools
- Phase 5 - Monitor & ongoing analysis of KPI's & production of strategy to increase market share
For more information please call on 01909 512192 to discuss your requirements or email us for an initial consultation. We utilise a number of systems and processes which are commercially focused on market penetration, enquiry generation and conversion to sale. All or our policies and outputs operate within the best practice guidelines of leading search engines and we operate in a ethical manner. Our methods and systems can be discussed in more detail as required within the bounds of your confidentiality agreement protocols. We have a 100% track record with client investment and market penetration. Some of our portfolio is listed below.
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Danfoss Group |
Danfoss has a turnover forecast in excess of €1 billion for 2009 operating around the European commercial & domestic heating/refrigeration market sector. The company has more than 23,000 employee's globally including approximately 16,000 in Europe. Internet strategy support is provided within the Danfoss Heating & Ground/Air Source Heat Pump & emerging technologies divisions within the UK. Our strategic partnership has lead to the creation of the number one online market leader in this field verified by our range of management analytical tools. This has been supported by an annual spend in the six figure region which has generated a sales return in excess of €10 million this year alone. The project involved the deployment of a full Internet Strategy with ongoing developments and a management review system which also monitors competitor and trade partner effectiveness. Lexiconnect portfolio sites include www.danfoss.com, www.ecoheatpumps.co.uk, www.airsource-heatpump.co.uk & www.groundsource-heatpump.co.uk.
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L Batley Pet Products |
This is the largest independent Pet Product distributor in the UK turning over in excess of £100 million. The company provides products and support by supplying branded products to independent pet stores and online e-tailors competing against major high street brands. This is a difficult market being price sensitive and sales driven by thousands of retail stores across the UK. We have worked on the project in partnership with the incumbent design agency that provided the artwork whilst we focused on the e-commerce Internet strategy and sales development online. The end result has seen full empowerment and online knowledge transfer and the number of independent retailers ordering online each week in excess of 1000. Lexiconnect portfolio site includes www.lbpp.co.uk.
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Sakis Menswear |
A leading chain of menswear stores in the North of England selling premium brand menswear. The company is rare as it performs highly in search engines without the utilisation of sponsored links. Again a relationship with a marketing agency for artwork and brand generation was required to deliver the phase 1 e-commerce system. The company has major growth plans in which the Internet forms part of the multi-channel sales funnel. The company have an unfaltering aspiration to provide customers with an idyllic blend of garments ranging from the finest independent labels to world established brands. In addition to providing great product we also incorporate into the site our distinctive take on fashion and strive to be much more than just an e-commerce site. We have planned several features and areas which we will unveil in the coming future so keep an eye out. Lexiconnect portfolio site includes www.designer-menswear.com.
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Blyth Granite Group |
Blyth Marble is a UK based importer, wholesaler and distributor of Marble, Granite & Quartz to the UK market sector. The company is one of the largest in the UK with a turnover in excess of £25 million having the experience and stock range to supply the mainland UK with only the finest sourced materials from around the world. The company has a business growth strategy which is supported by a three year Internet action plan. Investments are underway in several areas to generate high quality &high volume Internet traffic to the sales channels of the company. Lexiconnect portfolio sites include www.blythmarble.com & www.granite.co.uk.
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Bartec Group |
The Bartec Group are world leaders in TPMS (Tire Pressure Monitoring Systems). The company have installed TPMS read and test systems in over seventy plants for the world's major car manufacturers since 1998 and supplied tens of thousands of TPMS dealer tools to franchised and non-franchised dealers, tire shops and other outlets. The company required a global Internet strategy servicing markets in the EU and North America. Multiple activities and optimisation techniques have been deployed in this market sector which has seen a fourfold increase in traffic levels. An education theme formed part of the online strategy alongside the commercial objectives. Lexiconnect portfolio sites include www.bartecusa.com, www.hondatpms.com & www.bartec-systems.com, www.tirepressuremonitoringsystem.com.
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Inductelec |
Inductelec is acknowledged as a technologically advanced, world class leader in Induction Heating/Hardening & Forging Technology, Systems and Machinery. With nearly half a century of industry knowledge, induction expertise and people skills, the company is able to provide Complete Thermal Engineering & Heat Treatment Solutions to a wide variety of traditional, non-standard and niche market processes. The company specialise in Induction Heating Power Supplies from 2.5kW to 500kW from 1kHz to 12MHz, Associated Handling Solutions, Inductor Design and Manufacture with Service & Spares for Induction Heating. Now in the third year of Internet Strategy which has seen the turnover of the company double due to several phases of an online action plan. Lexiconnect portfolio sites include www.inductelec.co.uk & www.inductionheating.co.uk.
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SRL Countertech |
SRL Countertech set out to promote and supply quality catering and refrigeration equipment to customers in the food and leisure industries. Specific product applications include, Commercial Catering Solutions, Commercial Refrigeration Solutions & Commercial Air Conditioning Solutions. A full Internet strategy project was implemented allowing for a major step change within the sales funnel of the business. The company is now well established as the online leader for food kiosks and gastronorm equipment (global standard metric for catering sector). This project has seen the Internet offer significant growth and margin value to the company. Lexiconnect portfolio site includes www.srl-countertech.co.uk.
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Durham Foundry |
Durham Foundry is a UK based manufacturer of Cast Iron Castings specialising in Engineering Castings, Architectural Castings and Decorative Castings. The company perate from a modern manufacturing facility using a highly skilled workforce to produce a wide range of Cast Iron Castings which are supplied around the world in many sectors. An ongoing Internet strategy is underway with the market size being identified with increases occurring in market share. A four fold increase in product related search traffic was experienced within three months of the completion of a phase 1 development project. Lexiconnect portfolio sites include www.durhamfoundry.com & www.castironcastings.com.
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BackUp4Business |
BackUp4Business offers a simple, reliable, cost-effective way to guard against data loss, a major, preventable cause of business failure. They provide automated online backup to four off-site servers in two geographically seperate maximum security data centres and it's cost effective. Packages start at just £7.50 per month, with no other fees. Whether you wish to back up text documents or a full system, your costs will be transparent and based purely on the quantity of the data stored. Lexiconnect portfolio site include www.backup4business.com.
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Airflow World Group |
Airflow Group comprises a number of specialised companies which combined allow for excellent service levels in Industrial Ovens, Spray Booths, Product Finishing & Controlled Environment Enclosures for Industrial Applications. Airflow has more than 30,000 square feet of modern manufacturing space, using the latest 3D design software and process simulations we are able to design the perfect solution for your requirements. An ongoing Internet strategy is underway with the market size being identified with increases occurring in market share. The company has seen an increase in online enquires by a ratio of 25 to 1 compared with 2007/2008. The enquiry to order conversion ratio was also improved as part of the project deliverables. Lexiconnect portfolio sites include www.airflow-group.com & www.industrialoven.co.uk.
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Revel UK |
Revel UK is a newly formed Internet business which is part of an Underfloor Heating Group of companies. This project involved the introduction of Underfloor Heating Kits for sale using an e-commerce website system. Previous penetration into the online market was negligible and the company has now attained substantial growth through this medium. The first year of trade has seen sales revenues grow to the seven figure level. A full Internet strategy has been deployed across a number of activities. This includes a comprehensive management information system allowing for multi variant marketing and testing. The company has seen its market share in the UK increase in a growth market sector. Lexiconnect portfolio sites include www.underfloorheating1.co.uk & www.wetunderfloorheating.co.uk.
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Direct Plastics |
Direct Plastics is firmly established as the online leader and supplier for engineering plastics in the country and have an unrivalled reputation for rapid delivery, quality of service and attention to detail. A vast amount of knowledge of engineering plastics in the UK market place was a key factor in this consultation project. The company has expertise within the plastics materials applications includes:Acetal Rod & Sheet, Nylon Rod & Sheet, Polyethylene Rod & Sheet (HDPE & UHMWPE), Polypropylene Rod & Sheet, PTFE Rod & Sheet, PVC Rod & Sheet, Tufnol Rod & Sheet. A varied range in stock of all the engineering plastics in either, sheet, plate, rod and tube is available. A full Internet Strategy was deployed in March 2007 which has seen sales revenues in the 7 figure region. Lexiconnect portfolio sites include www.directplasticsonline.co.uk & www.engineeringplasticsonline.co.uk.
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GDA Creative Marketing |
GDA Creative Marketing provides intelligent account management and Strategic direction matched with functional and inspirational design. For two decades GDA have worked effectively with their clients to achieve long term relationships and bottom line results as a truly full service agency. Services cover; advertising, marketing strategy, PR, brochure and packaging design, direct marketing, POS, CGI and 3D design, corporate ID, brand development, media buying, event management & web design. Lexiconnect portfolio site includes www.gda.co.uk.
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Legacy Habitat Management |
Legacy Habitat Management Limited specialise in Wildlife Fencing, Newt Fencing, Amphibian Fencing, Badger Fencing, Otter Fencing, Water Vole Fencing, Stock Fencing, Protected Species, Mitigation Works, Invasive Species Control and Conservation Management. Legacy Habitat Management undertake specialist environmental construction projects where understanding of ecological concerns is of paramount importance. This long standing client now dominates its market sector and generates over £1 million per annum online using the action plan and Internet Strategy developed by Lexiconnect. Lexiconnect portfolio sites include www.legacy-habitat.co.uk.
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On Advertising |
On Advertising Limited is a leading specialist in the creation and management of Television Advertising, Radio Advertising & Outdoor Advertising campaigns. Radio was their first love, its where they began, buying, selling and writing, Now they work in TV too, on campaigns national and regional offering a seamless service across broadcast media advertising. Their account managers ensure that whether you are making use of one or more of their services it all ties up perfectly. This specialised offering also integrates with traditional print and online media. Lexiconnect portfolio sites include www.onadvertising.co.uk & www.ontvandradio.co.uk.
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