Schrader
Company Background
Schrader International have established themselves as the market and technology leader for Automotive valves. Their systems are now used by many of the world's leading vehicle manufacturers. Schrader International supply almost every car manufacturer in the world including GM, Ford, Daimler, Chrysler, Nissan and Renault and have recently been awarded the first global Motor Cycle contract for OE supply of Tyre Sensors to BMW.
Partnership with Lexiconnect
An International project which covers both new product marketing and new brand marketing as a primary activity. Raising product awareness for a global product launch was the initial stage, followed by a system of engaging and supporting subscribed customers to the Schrader brand.
A dual approach included search marketing and online software development. Separate websites have been deployed which function in different ways to the same target market customer profile. The key components of our Internet Strategy include:
- Search Marketing Development
- Global New Business Development
- Video Media Development
- Online Subscription Database Systems
A major objective was the launch of a new brand into the market place which offered high levels of innovation compared to standard product ranges currently offered. Subscribers provide income from e-commerce systems and account managed revenue streams. For more information please contact us for a discussion by telephone, email or the enquiry form.