New Business Development

The Internet can and should play a major part of your new business development activities.

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In fact Lexiconnect has a methodology that is spread across three sections regarding website development and your longer term Internet strategy. A common activity for a new project would in the main focus on new business development with elements including search marketing and social media development. A normal stage two migration which would run in parallel with ongoing new business development activities would involve a focus on customer retention.

Three Areas Of Your Internet Strategy

Our ongoing project work with your company and marketing campaign would initially focus on new business development opportunities. Often in years two and three (or sooner) there is a need to service new customers and subsequently retain their subscriptions to your brand. Lexiconnect call this phase 'servicing existing customers'. A third project area would see developments in communications and Internet technology. The three areas of activity are summarised:

  • Internet Strategy for New Business Development
  • Internet Strategy for Servicing Existing Customers
  • Internet Strategy for Communications

Over the years our business model has been successfully implemented in over 200 businesses with each one now being a market leader in its field. Our formula is based on the implementation of Internet business strategy with specific ongoing actions, knowledge and consultancy in key areas.

  • £2.3 billion is the amount of additional sales generated from our combined client base
  • £1.1 million is the largest single order won by a Lexiconnect client directly from their website
  • £575,000 was secured by a Lexiconnect client directly from their website during November 2014

All activities are supported by our unique Internet Key Performance Indicator system, which monitors financial metrics and your return on investment. An ongoing relationship model is also deployed which means we would work together for a minimum of 12 months as joint owners of the Internet Strategy. For more information please contact us for a discussion by telephone, email or the enquiry form.


Business Planning

Business Planning

Financial Funnel

Financial Funnel

Management Information

Management Information

Business Development

Business Development

Search Engine Optimisation

Search Engine Optimisation

Top 20 UK Websites

Top 20 UK Websites

Website Visitor Sources

Website Visitor Sources

User Experience

User Experience Design

Content Marketing

Content & Digital Marketing

Personalised Campaigns

Personalised Campaigns